For the ultimate MICE experience on a day of your choosing
Access to the exhibition floor and education series on a day of your choosing
Demonstration stages and interactive experiences
Melbourne Coffee Festival
For the ultimate MICE experience throughout the entire event
Access to the exhibition floor and education series across all three days
Demonstration stages and interactive experiences
Priority entry to the MICE after party
Exclusive VIP perks tied to MICE at Night
Melbourne Coffee Festival
Exclusive industry knowledge + MICE experience on day 2
Access to the exclusive three-hour GCR Leaders Symposium
A two-course sit-down breakfast, complete with barista-made coffee
Inspiring international keynote speakers and expert panellists
Entry and access to MICE on that event day
Early bird pricing available now!
Enjoy the ultimate awards night + after party
Access to the Coffee Industry Heroes Awards + MICE After Party
Join us for a fun and memorable night celebrating the coffee industry’s top professionals—recognising excellence, passion and the people shaping the future of coffee.
Join us for the official opening of MICE2026
Are you across commercial leases, legal rights, permits, retail laws, P&Ls, employee VISAs and the importance of a good lawyer? There's more to being a successful coffee shop than serving good coffee. Let's deep dive into the key requirements of business management.
Amelia Hicks
Nathan Toleman
What do shifting consumer preferences, the impact of weight-loss drugs, protein coffee, functional coffee and reduced restaurant portions have in common? Hear from brands that have entered the wellness space and joined the health-conscious movement.
Abdullah Ramay
Lucy Ward
Can Australia become a serious contender to support the global supply shortage? Hear about results from multi-varietal trials, new hybrids in the spotlight, the future of the Aussie-farming community, and why Australian-grown coffee has a market advantage.
Kelly Kornacki
Tobias Kretzschmar
The best example of automation in the café market is when it's invisible to the customer. Learn how far the industry has advanced with automated tools, and where it's headed with workflow, speed and consistency.
Chris Maybury
Do cafés really need a chef to 'up' the food quality? Discover food trends for the year, ways to set your menu a part, how many items is too many, and how to manage rising food costs and pricing your menu.
Learn how sustainability is embraced at each stage of the coffee value chain, from regenerative agriculture at origin, to smarter roasting techniques, at the café level, and into the hands of consumers.
Tom Hobbs
Join us for the welcoming of day 2 at MICE2026.
Has Australia finally caught onto the chilled beverage boom? Let's talk cold brew, canned coffee, iced coffee, matcha, sodas, and sparkling tonics - and learn why embracing drink diversity is key to your café.
Abigail Forsyth
Brett Bolwell
Discover how to bring attention to your café on a local/national and international stage, and sustain attention with high standards and consistency beyond being a social media haven and influencer paradise.
Nolan Hirte
Jody Leslie
How can AI be used in cafés to aid workflow efficiency? What will the future of hospitality be with AI in it? How can the emergence of AI be used to enhance the cafe dining experience? Come and find out!
All good cafés do more than just killer coffee. The best cafés foster a sense of community and keep customers engaged. Discover how coffee raves, wellness events, multipurpose venues, and after hours activities can foster connection with staff and help grow your customer base. Learn how to stand out when everyone is doing the same.
Nick Ferguson
Want to expand your business but don't know where to start? Questioning if it's the 'right time' despite economic challengs? Thinking a second, third or fourth venue could be a great growth opportunity? This session is designed to provide you with practical advice on scaling up, with insight on the key mistakes people make, the non-negotiables, and representation on those who have done it right, and have seen it pay off.
Adam Theobald
Sam Taylor
Want to start your first café but don't know where to begin? Thinking about being an independent operator or joining a franchise? What finances do I need? How do I build a network of contacts to get the right suppliers? This panel will discuss all the things you need to do to prepare for your first café venture, and come out thriving,
John Hart
What does it take to become a brand icon and not a one-hit-wonder. Do you need to grow in volume and size to achieve longevity? What are the key elements to overcoming obstacles, and market shifts that have the potential to pivot your business. Discover the key non-negotiables to a long and healthy business.
Australia's food and coffee standards are high, but are we living up to expectations when it comes to hospitality standards? Let's talk about customer service, how it's evolved and whether it really matters to a café's bottom line.
James Hennebry
Chris Tate
George Skell
Day 3 begins on the Cafe Education Stage
Fancy yourself a master home barista? Want to take your skill to the next level? Hear from industry experts who have turned their passion into a career and why you can do it too!
Brian Leonard
Jade Jennings
Hear from industry-leading baristas and the key lessons they've learned beyond the coffee competition stage.
Pete Licata
Caleb Cha
Jack Simpson
Can you be a successful café without matcha on your menu? Hear from those who have merged matcha & coffee into a thriving business, and why signature drink beverages are the secret ingredient extra café revenue.
Natalie Latimore
Brandon Jo
In a fast-pace-changing landscape, what are the key café principles you should never change, and why you should 'protect the core' of your business.
What does the coffee industry look like in 10 years' time? Hear from industry leaders about how beverages, consumption and technology will revolutionise the market and café owners need to do to be ahead of the game.
What is specialty coffee, and do consumers really care? Let's discuss the importance of the specialty coffee category, the art of education, and whether top-priced coffees can sustain their place on café menus.
What's the value of a partnership? Discover the brands that have made collaborations work in their favour and how they turned a connection into a temporary or permanent working relationship, from hospitality names to brand influences and monthly roaster rotations.
Leading Australian roasters will detail how they have carved their path to success, whether size really does matter, and the key learnings of how to scale and grow in an evolving market. Learn about how to balance quality with volume, brand identity with point of difference, changing consumer preference and pricing margins, and how to become a profitable business among market volatility and a competitive landscape.
Craig Dickson
Mik Di Pacci
Andrew Low
Lachlan Ward
Managing Speed, Quality and Consistency.
The expansion of quality coffee in the wider hospitality industry. ie. hotel market/wineries/ restaurants/ combination of quick service? (could merge with the above).
Alternatives and their future role in the sector ie lab grown coffee, upcycled ingredients, 50/50 blends (Israeli company/Ross Quail).
Melbourne Convention and Exhibition Centre
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