MICE is known throughout the Asia Pacific as the largest and most exciting dedicated coffee event. Established back in 2012, it has become a must-attend event for everyone in the coffee community.
Regularly attracting over 11,000 attendees, MICE connects café owners, roasters, equipment manufacturers, service suppliers and more to facilitate real business opportunities. The expo provides a wealth of networking opportunities alongside Melbourne Coffee Week – the best week of the year!
In 2020, MICE will host the World Barista Championship and World Brewers Cup, showcasing Melbourne and our coffee talent to the world.
What MICE features
Roasters Alley, showcasing over 25 local and international roasters
Origin Alley, featuring producers from across the globe
MICE Product Innovation Award, recognising the best new products
Want to showcase your brand
to over 12,000 coffee industry professionals?
Want to try new coffees,test equipment
and find the best suppliers for your business?