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20-22 MARCH 2025 | MELBOURNE CONVENTION & EXHIBITION CENTRE

WELCOME TO THE GLOBAL DESTINATION FOR COFFEE

Get ready to experience the vibrant heart of the coffee industry. For over a decade, MICE has been the go-to event for coffee lovers, cafe owners and industry professionals across the Asia Pacific region. MICE isn’t just an expo; it’s a full-bodied experience where education meets inspiration, and networking opportunities flow as freely as the coffee!

Join us for a three-day celebration of all things coffee, where over 10,000 enthusiasts, roasters, and café owners will gather to sip, swirl, and discover the latest coffee buzz. From artisan blends to high-tech equipment, MICE is your front-row seat to the future of coffee! Taste test unique brews at the Roasters Playground, soak up knowledge from industry experts in energised conference sessions and workshops and browse the show floor to see what every corner of the industry has to offer.

Get Involved

Become an exhibitor

Showcase your brand to over 10,000 coffee industry professionals

Become a Sponsor

Exclusive opportunity to connect with industry decision makers with bespoke packages

Roasters Playground

Book a time slot to showcase your unique coffee blends to the audience at MICE

Platinum Sponsors

Gold Sponsors

Event Sponsors

Industry Partners

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