Now in its eighth year, MICE is known throughout the Asia Pacific as the largest and most exciting dedicated coffee event. A phenomenal 11,043 café owners, roasters, baristas, equipment manufacturers, service providers and more flocked to the Melbourne Showgrounds in 2018.

MICE has grown so much we have made the decision to relocate to the Melbourne Convention and Exhibition Centre to bring you an even better event experience in 2019!

For exhibitors, MICE provides a platform for companies that supply the café industry to connect with leading decision makers, enabling them to grow their business by participating in this dedicated three-day event.

Want to showcase your products and services?