Braeden shares an extensive background in the Australian foodservice network, formerly working as CEO of Gelatissimo, Aussie Farmers Direct and Grill’d Healthy Burgers, General Manager Retail Operations and Property of 7-Eleven Australia, and Managing Director Australia & New Zealand of Bakers Delight. Braeden has worked with Starbucks since 2014, and from 2024 has led the Australia team into a new phase of growth and development as the internationally renowned brand looks to make a fresh injection across the country.