Matt Perger
Founder of Barista Hustle
Matt Perger is a world champion brewer and Founder of Barista Hustle, the world’s largest coffee knowledge base, educating and certifying thousands of cafes, roasteries and professionals globally. He specialises in R&D for precision coffee tools and equipment. Previously a shareholder at St Ali. Based in Melbourne, Australia.
2:00pm - 2:45pm
Saturday 28th March 2026 Day 3
The Great Specialty Coffee Debate
What is specialty coffee, and do consumers really care? Let's discuss the importance of the specialty coffee category, the art of education, and whether top-priced coffees can sustain their place on café menus.
