Mike Ico
Co-Owner of Superfreak The Baron, Good Fella, The Tuckshop, Soulmate, Splash, and Superfreak
Mike Ico is an entrepreneur who, despite having no prior experience when he opened his first cafe in 2011 at the age of 23, has built a portfolio of standout venues, including The Baron, Good Fella, The Tuckshop, Soulmate, Splash, and Superfreak. Over the years, Mike has gained a wealth of experience in creating vibrant, welcoming spaces known for high-quality local ingredients, exceptional coffee, and crowd-pleasing food. With warm, unpretentious service at their core, Mike’s venues continue to set the standard for Sydney’s cafe culture.
10:15am - 11:00am
Thursday 26th March 2026 Day 1
Café Management 101 - What Every Café Owner Needs to Know
Are you across commercial leases, legal rights, permits, retail laws, P&Ls, employee VISAs and the importance of a good lawyer? There's more to being a successful coffee shop than serving good coffee. Let's deep dive into the key requirements of business management.
