Sam Taylor
Soul Origin National Coffee Manager
With more than 20 years of experience in the coffee industry, Sam has dedicated his career to the art and science of coffee. His journey includes competing at a national level and judging prestigious events such as the World Barista Championship. His passion extends beyond the cup, focusing on the next generation of baristas, guiding them through their professional journey, ultimately aiming to elevate the coffee experience for all.
2:15pm - 3:00pm
Friday 27th March 2026 Day 2
How to Scale Smart
Want to expand your business but don't know where to start? Questioning if it's the 'right time' despite economic challengs? Thinking a second, third or fourth venue could be a great growth opportunity? This session is designed to provide you with practical advice on scaling up, with insight on the key mistakes people make, the non-negotiables, and representation on those who have done it right, and have seen it pay off.
