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Explore What's On at MICE2024

Cafe Owners Education Series

Taking place during the three-day show, the Cafe Owners education series will support cafe owners in running better businesses, with practical advice on efficiency, marketing, profitability, and sustainability all to feature as part of the sessions. Organised in partnership with BeanScene magazine, the sessions aim to provide cafe owners with relevant, up-to-date information.

Australia’s Favourite Coffee Awards

For the first time in 2024, MICE will host an on-site competition to crown Australia’s Favourite Coffee. The competition will be open to all roaster exhibitors, with visitors voting for their favourite coffee throughout the event.

GCR Down Under Leaders Symposium

May 13-14, from 8am to 10am, MICE will host GCR Down Under Leadership Symposium a breakfast series exploring global issues impacting the Australian coffee industry. Panel sessions focus on Asian expansion, EU deforestation regulations' coffee supply impacts, Australian origins exploration, and future pricing trends.

Australia’s Richest Barista

MICE2024 will present the Australia’s Richest Barista competition with a prize pool of $40,000. The competition is designed to exhibit barista talent to the public and wider coffee industry. The competition will take place in three rounds over the three days of MICE2024. Competitors will compete in a knock-out style format, with the winners of each pairing advancing to the next round.

Product Innovation Awards

The MICE Product Innovation Awards will recognise the best innovations from exhibitors in 2024. The Awards offer the chance for exhibitors to showcase to the wide-ranging MICE audience. Products are judged by both an independent panel of industry leaders, as well as by the attendees of MICE. In 2024, a new category will recognise Roaster Packaging Excellence.

Platinum Sponsors

Sustainability Partners

Proud Sponsors

Event Equipment Supplied by

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